GROWiT, a Surat-based AgriTech startup at the forefront of protective farming, has secured $3 million (Rs.crore approx.) in a Series A funding round announced in June 2025. The round was led by RBA Finance and Investment Company, with participation from undisclosed high-net-worth individuals. With India’s agricultural sector facing extreme climate threats, GROWiT’s mission—to protect farmlands using eco-friendly technologies—gains timely momentum. This funding brings GROWiT’s total capital raised to over $3.8 million to date.
Founded in 2020 by Saurabh Agarwal, GROWiT operates under the parent entity Alpha Plastomers Pvt Ltd. What began as an initiative to produce sustainable mulching films has now evolved into a nationwide movement to equip Indian farmers with climate-smart tools—from UV-stabilized crop covers to biodegradable agri-films. With over 70,000 farmers already using GROWiT’s products across Gujarat, Maharashtra, Madhya Pradesh, and Karnataka, the startup is reshaping how smallholders deal with erratic rainfall, soil degradation, and weed control—without chemical overuse.
GROWiT’s funding journey (in US dollars) reflects its steady, product-led growth:
This Series A round includes strategic investments to unlock product innovation, boost distribution, and deepen farmer engagement. It also validates GROWiT’s vision of transforming protective farming from a niche into a national movement.
GROWiT plans to use the $3 million funding to grow its operations and boost production capacity threefold to handle rising demand for protective agri-films. The investment will also help launch an Agri Advisory App designed to assist farmers with agronomy advice, remote crop tracking, and pest warnings. This will aim to improve farming efficiency. GROWiT also seeks to improve its retail and distribution setup targeting better access in smaller towns and rural areas. Some of the funds will go toward R&D in its BioMulch program focusing on creating eco-friendly and sensor-equipped mulch films to promote sustainable farming methods.
GROWiT recorded Rs.18 crore ($2.14 million) in revenue in FY24 and is aiming for Rs.50 crore ($5.95 million) by FY26, showcasing its rapid growth and increasing farmer adoption. With profitability expected by FY26, the company’s expansion is driven by a strong foundation.Their farmer-first strategy features Agri Clinics offering hands-on help with training sessions, problem diagnosis, and simple access to essential products. Agronomists guide farmers to learn protective farming methods through Farmer Training Programs. It also uses technology to track logistics and ensure fast delivery while making advice available.
GROWiT’s climate-resilient solutions, which tackle issues like pest control, soil degradation, and water scarcity, are especially made for India’s small and marginal farmers. Its recyclable and UV-stabilized mulch films help hold onto moisture, reduce weeds, and increase yields. Crop Covers & Low Tunnels provide vital protection against extreme weather, pests, and excessive sunlight. Through its BioMulch program, the company is developing fully biodegradable mulching sheets, set to launch by 2026. Furthermore, GROWiT is developing an advisory app, a mobile platform that provides up-to-date advice on soil conservation and crop health. The company wants to ensure a more sustainable future for farmers by increasing productivity and decreasing reliance on chemical inputs with each innovation.
The industry acknowledgement of GROWiT highlights its increasing clout in the AgriTech space. The business is spearheading innovation in sustainable agriculture and was named one of AgFunder Network Partners’ Top 10 AgriTech Startups to Watch in 2024. Its credibility was further cemented at the Indian Agri Summit 2023 when it was awarded the “Innovation in Sustainable Inputs” award. With backing from investors like RBA Finance, who commend its “scalable model rooted in real field impact,” GROWiT is well-positioned for continued expansion. As India pushes for precision farming and sustainability, the company is leveraging favorable policy momentum to accelerate its mission.
GROWiT is getting ready for a big expansion, with plans to open more than fifty Agri Clinics in underserved areas to provide farmers with on-the-ground support. The company is also concentrating on international markets in an effort to boost exports to Southeast Asia and East Africa, where there is a significant demand for water-efficient farming solutions. In order to ensure that farmers receive real-time insights for better yield management, GROWiT is also investing in AI-powered crop diagnostics and customized agronomy services through its upcoming mobile app.
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